As I was researching print designs over the web, this piece of illustration caught my eyes and sparked interest as I can relate this piece to my animal observational drawings which I was conducting the same day.
Artist/Illustrator: Jason Marc Wood
Poster created for Womadelaide Music Festival. Adelaide, 7–9 March 2008.
This piece is quite geometrical in a sense because of the consistency of the shapes being used. I really like the idea of 25 countries being combined to create a lion on an ocean. I wondered why these countries were used, therefore I did some research on a Lion’s natural habitat which I believed was the artist’s intention. I found this statement the most related as of the number of countries used “Lions have vanished from over 80 percent of their historic range and currently exist in 28 countries in Africa and one country in Asia (India). They are extinct in 26 countries” (ref: panthera.org). This led me to think that the countries were not the natural habitats of lions and certainly not the artist’s intention as because the countries the artists has used contains countries from all continents. Moments later, I did some research about the “WOMAD” which stands for the World of Music, Arts and Dance, “and gives its name to the internationally established WOMAD Festival that brings together artists from all over the globe. As well as presenting and celebrating the huge array of art forms the planet has to offer, a central aim of WOMAD's many festivals is to promote cross-cultural awareness and tolerance.” After more researching and reading I found out this statement “We have hosted festivals in more than 30 countries, with the WOMAD experience enjoyed by a collective audience of millions.”
Finally, I found out that the countries used on the map are the countries that the WOMAD festival has been hosted in.
This whole concept gave me the idea to collect all of my encounters with animals and assemble together to create an effective and expressive piece. I have planned to create print designs for t-shirts of animals I have engaged with for t-shirts.
The colours used are yellow, orange, turquoise, pale brown and peacock blue. 25 countries are grouped in each of five colours. The countries of the same colour tend to have a huge cultural differences for an example Wood has used the colour turquoise for USA, Zimbabwe, India, Australia and Mali. This suggests that Wood advertised these countries and cultures to connect on the WOMAD festival through his piece of his digital art. I would like to take this idea into my own perspective and illustrate the idea of connecting animals and their geometric nature in my piece of digital art.
Wood has used colours and has shaped the lion to illustrate a circus lion, which led me to use the principle to create the awareness of the circumstances of the wildestic animals being imprisoned.
Jason Marc Wood
Jason Marc Wood is a Senior Designer and Art Director with over seven years industry experience, specialising in brand development and application, print and publication, packaging, and typography.
Through research, conceptual thinking, exploration and experimentation – he creates unique and considered design solutions which communicate, inspire, and tell stories in simple and intelligent ways.
"A work of art is not an object, it’s not a thing, and it’s a proposal for mankind, a proposal for society."
- Waldemar Cordeiro
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